Singh, Sweta

ABSTRACT Consumer health informatics is becoming increasingly important in a world where more than 5 billion people rely on the internet and social media for health information. eHealthyinfo is a physician‐initiated and reviewed artificial intelligence (AI) applied digital health information website, aiming to be essential in advancing health literacy and promoting preventive health behaviors. To assess the effectiveness of its digital content, we conducted a mixed‐methods evaluation of 13 wellness and nutrition videos randomly selected from eHealthyinfo, representing 30% of its relevant content. Two independent reviewers used the Patient Education Materials Assessment Tool for Audiovisual Materials (PEMAT‐A/V) and the modified version of the CDC Clear Communication Index (CCI) to evaluate each video. Website log data were also analyzed to assess levels of user engagement. The average PEMAT scores were 89.5% for understandability and 100% for actionability, while the average CCI score was 94.4%, indicating the content was understandable, actionable, and clear. Weblog analysis revealed 16,000 active users, with an average engagement time of 41 seconds per user and a 27% average bounce rate for the examined year. eHealthyinfo demonstrates a strong potential as a digital health education tool, with high‐quality, user‐friendly content.